Is “Free” Worth the Cost?
Posted by grelmar on February 15th, 2011We live in an age of instant gratification. We want it all, we want it now, and quite often, we want it for free. In many cases, we’ve come to expect it for free.
But invariably, someone has to foot the bill for all the free things we receive. Quite often, we ourselves pay for things we only think are free.
A classic example of this that we’re all used to is free media – broadcast television, free publications, free to use websites, etc. The model established to cover the cost of all this free media is established and well known – advertising. I even use it here – those little links from Google Advertising subtly placed at the top of the page and in the sidebar. They’re non-prominent because I’m not spectacularly interested in turning a profit from this blog, I’m just happy if the advertising can subsidize the cost of the domain registration, hosting and bandwidth. Beyond that, this is essentially a hobby and a great big thought exercise. Read the rest of this entry »










